How Many Spokespersons Should a Company Have?
By Lívia Caixeta In e previous post we talked about spokespersons here in the blog. In the text, written by Nubia Neves, she explains how important it is to have a well-prepared spokesperson. The subject now goes a little further. After all, how many spokespersons must or should a company have? Considering that the spokesperson […]
THE IMPORTANCE OF NONVERBAL COMMUNICATION
By Bruno Uehara Knowing how to act during interviews with journalists is essential knowledge for any spokesperson who represents an organization or a company. Other than speaking in a clear manner, it is also of extreme importance to be aware of your gestures which can be telltale signs of, for example, discomfort or insecurity. Apart […]