Thanks to our years of learning and experience, and the qualified professionals we have, one of the products we offer is communication consulting: an analytical data-based process that results in a clear diagnosis of a company’s communication scenario. From there, we present recommendations and draw up plans and strategies to help our clients obtain the expected results.
Through targeted work performed together with a client, the Race Communications team obtains data and subsidies for preparing a diagnosis on the strengths and opportunities for the company’s corporate communication, and details recommendations that must be followed for the corporate communication to be more effective and efficient.
Analyzing a company is no simple task. It takes many hours of work to understand what the company does, how it does it, for whom, and who the stakeholders are. Many questions must be answered before any analysis begins, and this is all part of the work that begins with immersion in the company’s culture, processes, products, and services.
After a complete and in-depth analysis of various aspects of the organization, Race Communications is able to analyze how the company’s corporate communication works. It is possible to perform a complete analysis of how it works and how it is being worked on.
Diagnosing
Do you know your company well? And how to do your communication well? It may seem simple to answer these questions, but when each point of the organization is analyzed in detail, it is noticeable that the best path is not always the one that is being followed.
Race Communication’s consultancy evaluates everything that makes up a company’s communication, the departments involved, and how each area is working to build the organization’s name. An analysis of the data, as well as of opportunities for improving processes and ensuring the company’s success, are identified.
Strategic Recommendations
When well worked on, communication can help organizations to grow at scale. Employees who are aware of what is going on, a well-informed press, a well-served community, in other words a good relationship with all stakeholders, is essential for the company’s growth.
Race Communication’s team of consultants is qualified for suggesting strategic planning designed for the company’s needs, aiming to reduce the difference between how the company is seen and how people really see it. The recommendations indicate which communication activities should be performed for narrowing this gap, in addition to proposing actions that directly impact the company’s strategic planning.
Internal Communication Consultancy
A company’s relationship with its audiences is key to its success. Some institutions believe that talking with their employees, customers, influencers, and journalists is enough. However, communication needs to be a two-way street where both speak and listen.
Communication consulting made by the Race Communications team analyzes and evaluates the relationship with stakeholders, collecting information and insights regarding those people’s feelings. At the end of the study, we point out the flaws, propose changes, and suggest improvements in communication to ensure that the company is perceived by its audience in the same way it wants to be seen.
Corporate and Business Communication
Corporate communication comprises the relationship with all stakeholders, whether employees or the press. For this reason, it is necessary to customize information in different nuances to add value to the organizational brand and broadly reach the main stakeholders.
The Race Communication’s team helps your company to align discourses within the corporate environment, engage the internal team, strengthen communication with the press, and improve its relationship with the community, maintaining a positive image.
