The importance of PR work for micro and small enterprises

By Stephanie Gomes Most of large companies have PR agencies and is easy to understand why it is so necessary for the business development . We often see reports in the media that a company needs to answer some charge or clarify a case involving his name or its employees.   But the PR job […]

10 tips to promote your business on Facebook

By Alan Mariasch An online platform where more than 1 billion users of all ages and social classes, 76 million Brazilians (2nd in the world in number of registered). Increasing rates of digital inclusion in Brazil, with 36% of the population already owning smartphones and 83 million people who already have Internet access. Knowing all […]

What is a presskit in Brazil?

Some points are crucial for the PR agency and its client to gain more space in the Brazilian media. The offer of good pitches, with news and attractions, is a crucial point; good spokespeople with availability and well trained is also very important, however, still there’s a point even so especial as the others: keeping […]