How To Create Integrated Communications
By Filipe Andrade Establishing corporate communications, whether internal or external, is by itself a huge challenge; when well executed, it makes all the difference to an organization. When it doesn’t, it can have a tremendously negative impact.Creating integrated communications, by integrating both internal and external communications, forming a synergy between them, is a separate challenge. […]
What Problems Can Poor Internal Communications Cause?
By Lívia Caixeta Internal communications are gaining ground, little by little, in the corporate universe, mainly due to its strategic impact on the productivity of employees. In one of our previous post, “How can internal communications be strategic” Carlos Massarico explained very accurately one of the most important purposes that this tool fulfils: “In short, […]
How To Get Employees On Board In Times of Change
By Malin H. Teles All organizations go through changes at one point or another. Being these structural, cultural, changes in routines, or a combination of these, such as when a merger of two companies happens. Managing this is not an easy task and requires, apart from specific knowledge about the area subject to change, […]
Content Production For Internal Communications
By Gabriel Pedreschi The higher the number of employees in a company, the greater the challenge to reach all of them with the necessary information. For this reason, the help of a communications agency or consultancy is essential in producing content, assisting with the optimization of internal communications and the development of a strategy for […]
The Ripple Effects of An Unstable World on Internal Communications
By Rogério Artoni In the past couple of years, the world has seen big political changes as well as a rise in nationalism and far-right extremism. We have experienced everything from a shaken European Union with the results of the Brexit referendum, to a baffled world when Donald Trump (a.k.a.self proclaimed “stable genius”) won the […]
FOUR TIPS FOR EFFECTIVE INTERNAL COMMUNICATIONS
By Malin H. Teles It is a common belief among many communications professionals that the importance of internal communications in organisations is underestimated by high management. Although this might be true in some cases, generally speaking, internal communications is usually considered high priority among managers. However, the problem is many times that even though it […]
How to do internal communications…
…and have a sustainable and healthy relationship with your employees By Lívia Caixeta The health of a company has a lot in common with the health of a human body. Just as our organism, a company depends on the commitment and effort of several groups in order to function. And thinking about this analogy, employees […]
HOW TO INITIATE THE INTERNAL COMMUNICATIONS OF YOUR COMPANY
By Rodolfo Zanchin Here on Race Communications’ blog, you can always find a lot of tips related to the communications area as well as future trends regarding the communications market. This time, the topic is somewhat of a delicate one, as many companies still do not invest in their internal communication. In this post, we […]
CASES OF SUCCESS IN MEDIA RELATIONS AND INTERNAL COMMUNICATIONS
By Filipe Andrade Two of the services, among others, that Race Communication offers are Media Relations and Internal Communications. In the city of Goiás, (where one of our offices is located), for example, Race was responsible for the implementation of tools for internal communication at the Laboratório Teuto (Teuto Laboratory), at Indústria Química do Estado […]
HOW CAN THE INTERNAL COMMUNICATION BE STRATEGIC?
By Carlos Massarico Engagement is the buzzword of the moment in companies that look to the future. Being able to rely on teams and employees who are truly motivated and committed to what they’re doing and who are proven to produce, generates growth and excellent results for businesses. And having within this process of renovation […]